Hologenix, LLC, makers of Celliant, the leading responsive
textile technology for
apparel, bedding and veterinary products, announces the recent appointment of Alexander Foyle as Managing Director for Europe, Middle East and Africa. Foyle will oversee an international sales force and will report to Seth Casden, CEO of Hologenix, LLC.
"Mr. Foyle is a proven sales professional with successful marketing and innovation endeavors and an impressive 15 years of international experience," said Seth Casden, CEO of Hologenix, LLC.
"His expertise in the European market will allow him to successfully develop new opportunities for the company and brand as a whole, helping Celliant expand its presence in key markets."
Foyle previously held the role as Managing Director of Deutsche Standards Editionen GmbH, after initially joining the company as Publishing Director in the beginning of 2010. In 2011 Deutsche Standards recorded their best year yet, with prestigious international projects financed amongst others with grants from the German government.
Foyle began his career as an entrepreneur and co-founded the Hanf Medien GmbH, which produced the monthly magazine, "Hanf." He subsequently worked in Sales Director positions for Germany's Konemann publishing group, Parragon GmbH and Marix GmbH.
At these firms, Foyle effectively increased sales at an international level and successfully launched these brands into new markets. Foyle graduated with a BA in European Business Administration from the European Business School in London.
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Makers of Celliant appoint Mr Foyle as MD @
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